Now you can shop locally from the comfort of your home thanks to the new Louisville Independent Business Alliance’s ShopLocalLou.com website.
The website launched Monday in tandem with Cyber Monday, a day dedicated to online sales and discounts.
According to LIBA Executive Director Jennifer Rubenstein, consumers will be able to purchase from multiple local businesses in a single transaction. Buyers can have their purchases shipped or picked up in store. As the website continues to grow, shoppers will find all of their favorite local stores and discover new ones.
“We know that online shopping continues to gain in importance,” said Rubenstein. “We provide the same convenience for consumers that they get from mega retailers online, but exclusively with businesses in the Louisville area that they can feel good about supporting.”
ShoplocalLou.com is operated by Community businesses Local operation program. The shared website will benefit small businesses that may not be able to afford an individual website. For consumers, ShopLocalLou.com makes it possible to “window shop” several small businesses and discover new ones without having to drive around town.
At Monday’s press conference held in Just creations, 2722 Frankfort Ave., Mayor Greg Fischer reminded local consumers of the importance of saving dollars in the Louisville community.
“Over 50% of the dollars spent at a local business stays in our city and that’s four times more than if you spend those same dollars at a big box store,” Fischer said, “so let’s buy locally so that the money continues to flow, grow and prosper here in our city. ”
Besides the financial benefits of local shopping, small businesses are unique businesses that are vital to Louisville’s uniqueness. They provide a variety of products, donate to community causes at more than twice the rate of retail chains and may be better for the environment as they conserve energy and resources in the form of less fuel for transport and less packaging.
In addition to Just Creations, some of the participating local retailers include Kentucky Made and more, Moss Hill Bath & Body, Pearl treasures, AA Clay Studios, and more. More vendors and items will be added to the site in the coming weeks.
“With ShopLocalLou.com, we’re able to bring together small businesses in Louisville that you didn’t know existed, ”said Lowell Sellards, director of community business e-commerce. “So it’s not just about supporting local businesses. It’s about experiencing the local. “
Contact Kirby Adams at [email protected] or Twitter @kirbylouisville.